I recently attended a presentation by an asset manager who was launching a fund, well after many of his competitors had launched a similar offering. Given this context, one of the main arguments of the presentation was “It’s not too late.” But did the manager realise that, despite his best efforts, his audience had heard…
Details
Lessons learned from analysing value systems of 500 asset managers worldwide. Would you be impressed by a doctor telling you that he is professional, focused on you, that he will cure you with integrity and that you should trust him? Probably not. These are what we call ‘hygiene’ factors. Differentiation works on an entirely separate…
Details
Discover the eighth edition of the Responsible Investment Brand Index (RIBITM). It reviews more than 600 worldwide asset managers, to assess how their actual commitment to responsible investment relates to their brand architecture
Details
Welcome to the third edition of our article on branding for asset and wealth managers. While the core elements of a strong brand remain unchanged – differentiation, simplification, trust, reputation, and monetization – the industry continues to evolve at an unprecedented pace. This update reflects critical shifts shaping the landscape: heightened regulation, AIʼs growing role…
Details
Rising commodity prices, inflation, central bank policy changes, shifting challenges of ESG and even social unrest – we are living through unprecedented times. Without a doubt, these are unsettling issues to deal with for asset and wealth managers, but also for their clients. A month after the start of the Ukrainian war, the far-reaching consequences…
Details
The number of asset management M&A deals increased by close to 20% from 2017 to 2018 – and the trend doesn’t seem to stop. On the contrary, the number of transactions was more than 40% higher in Q1 2019 vs Q1 20181. Furthermore, almost 3,000 hedge funds have closed between the beginning of 2015 to…
Details
A talent to smoothly convince people, coordinate teams to reach common goals, a skilled presenter and native English speaker, Eric can:
