H-Ideas aims at re-establishing trust in the financial world. Today, this trust is challenged. We believe part of the reason for this can be found in the lack of alignment between what financial companies provide and what their clients actually need from them.
H-Ideas advises you on how to:
As a result, you can win more business and keep what you have longer.
H-Ideas is the co-inventor of the only index that measures how asset managers show their commitment to Responsible Investment in their brand: the Responsible Investment Brand Index (RIBI™) www.ri-brandindex.org.
H-Ideas commits to the following collective organisations to promote a sustainable development of the financial sector:
« We pledge to provide advice that is in the best interest of our clients, of the financial system’s fair functioning and of society’s sustainable development. We require our employees and partners to commit to this Pledge. We encourage our clients to care profoundly about their societal responsibility and act accordingly. »
This pledge is supported by our Corporate Social Responsibility Policy.
A unique combination of expertise in marketing, branding and finance: we bring you perspectives from other industries and in-depth knowledge of your speciality.
Our best ideas for your individual situation. At our size, each client is unique.
A combined experience of several decades working in investment companies. We have experienced and solved the problems you face.
Completely independent advice, not influenced by any other thing we want to sell: there isn’t anything else.
H-Ideas works with a network of experts and calls on the best skills to solve your specific issues. We have already worked several times with each of these experts and we take full responsibility for the quality of their delivery. They all have between 15 to 25 years experience in each of their specialty and therefore have an immediate impact on your project.
CEO & Founder
Positioning and differentiation of a multi-assets product offer.
Advice on strategic positionning and its communication
Position thematic strategies with investors
Strategic positioning and Brand
Advice on Product Marketing and Communication
Advice on Distribution Strategy
Strategic Analysis of the Product Range
Advice on designing a value system
Brand strategy
Strategic positioning and messaging for the Private Equity Financial Inclusion Fund
Advice on Responsible Investment Marketing
Advice on international development
Outsourced Marketing
Advice on Responsible Investment
Investment policy in the investment strategies
Strategic Marketing Advice
Advice on marketing strategy and positioning
A review of the last Citywire Selector article about H&K Responsible Investment Brand Index 2023.
The Responsible Investment Brand Index RIBI™2023 evaluates close to 600 asset managers globally on their ability to translate commitment to responsible development into their brand.
Read the article
PRESS RELEASE – Zurich, 28 March 2023 The Responsible Investment Brand Index RIBI™2023 evaluates close to 600 asset managers globally on their ability to translate commitment to responsible development into their brand. Both key RIBI ratings (Commitment and Brand) demonstrate good progress towards embedding responsible investment principles by the industry overall. Analysis at the country…
Interview, 20th November 2022 fundplat.com Jean-François Hirschel, CEO & Founder, H-Ideas S.A., Geneva Mr. Hirschel, you are one of the well-known marketing specialists in the financial centre of Geneva and in the whole of French-speaking Switzerland. Can you say a few words about your career? My entire professional life has been in the financial sector. Before…
