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Author's archives: Jean-François Hirschel
Identity: The overlooked key to asset management's future
By Jean-François Hirschel
10 november 2025
The global asset management industry is being roiled by profound changes on...
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Will ChatGPT replace the fund selectors?
By Jean-François Hirschel
11 july 2025
This article published on Informa Connect summarises the thoughts of the panel...
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Pictet Clinches Top Spot, Surpassing UBS Asset Management
By Jean-François Hirschel
10 april 2025
In this article finews presents and comments on the results of the 2025 edition...
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US asset manager enters top 10 for ESG legitimacy
By Jean-François Hirschel
10 april 2025
In this article, Olivia Bybel and Joseph Eden present and comment on the...
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DPAM, CANDRIAM and Pictet embrace responsible investment branding
By Jean-François Hirschel
10 april 2025
In this article, Ali Al-Enazi presents and comments on the results of the 2025...
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Asset managers must move beyond ESG compliance, and create authentic identities to successfully navigate responsible investment 2.0
By Jean-François Hirschel
10 april 2025
Discover the seventh edition of the Responsible Investment Brand Index...
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Swiss private banking: identity is the ultimate competitive advantage
By Jean-François Hirschel
11 march 2025
Professional Wealth Management published our article “Swiss private banking:...
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Unlocking Strategic Power for Swiss Private Banks
By Jean-François Hirschel
13 february 2025
We are happy to announce the publication of the Swiss Private Banking Identity...
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Branding for asset and wealth managers: your anchor of stability - 2025 Edition
By Jean-François Hirschel
21 november 2024
Welcome to the third edition of our article on branding for asset and wealth...
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Preparing for that all-important final pitch: Being comfortable with the foreseeable allows you to manage what is not.
By Jean-François Hirschel
12 november 2024
A former colleague recently reminded me of a memorable late-night rehearsal...
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Don't think of a pink elephant.
By Jean-François Hirschel
7 november 2024
I recently attended a presentation by an asset manager who was launching a...
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What’s my brand to you? The role of culture in manager selection
By Jean-François Hirschel
3 september 2024
During the last IMpower Fund Forum, Jean-François Hirschel, H-Ideas, moderated...
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