PRESS RELEASE Thierry Goudin (based in Paris) joins H-Ideas’ team of experts

Geneva, Switzerland – [26 February 2020] Jean-François Hirschel, Founder and CEO of the strategic financial marketing consultancy H-Ideas announces today the strengthening of the company’s network of experts with the arrival of Thierry Goudin.

Thierry Goudin, based in Paris, France, brings 20 years’ experience in Marketing and Product Development in senior executive roles in the asset management industry (detailed biography below). He has proven success in product development for global commercialisation as well as the design of distribution strategies, in particular in the retail world.

Jean-François Hirschel, Founder and CEO of H-Ideas declares: “I am delighted that Thierry joins H-Ideas’ team of experts. Since I created H-Ideas two years ago, the dialogue I have with my clients shows how much they look for solutions to achieve efficient growth. With Thierry, we are now in a stronger position to advise on product development, retail distribution and cross border developments, topics we view as strategically vital for the successful development of financial institutions. Like all experts on our team, Thierry is senior, and therefore has an immediate impact when working for our clients. He has extensive expertise in the same business as that of our clients: he has experienced the same issues our clients face and has solved them. The diversity of backgrounds in our team of experts enable us to field the most specialised team for each project, aligned to the specific issues our clients need to address. These three characteristics have been instrumental in the success of H-Ideas thus far.»

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Thierry Goudin is Senior Consultant at H-Ideas. Prior to this, he was Head of Marketing, then Head of Development at Groupama Asset Management (from 2008 to 2018). Under his leadership, the firm achieved significant positive growth, thanks to international expansion, innovative product development and successful partnerships with proprietary and third-party distribution networks. Prior to this, he was Head of Product Development at Société Générale Asset Management (2005 to 2008), where in particular he was responsible for the Luxembourg based SICAV SGAM Fund, used for global distribution in 25 countries to institutional, wholesale and retail clients. He started his career at Banque Paribas in 1996. He is a graduate of Institut Supérieur de Gestion having studied in Paris, New York and Tokyo.

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H-Ideas is based in Geneva, Switzerland and aims at re-establishing trust in the financial world. Today, this trust is challenged. We believe part of the reason for this can be found in the lack of alignment between what financial companies provide and what their clients actually need from them. H-Ideas advises you on how to:

  • Strategically position your company to align with the goals of your clients.
  • Differentiate your proposition.
  • Express this proposition in a way that motivates clients and prospects alike.
    As a result, you can win more business and retain that business for longer.

As a result, you can win more business and retain that business for longer.

H-Ideas is the co-creator of the H&K Responsible Investment Brand Index (RIBITM), the only index which measures the connection between what investment managers do in terms of Responsible Investment and how they project it in their brand ( www.ri-brandindex.org ).

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For further information and interviews, please contact:

Jean-François Hirschel
Founder, CEO, H-Ideas
M: +41 22 561 8412
jfhirschel@h-ideas.ch
Website: https://www.h-ideas.ch