One year ago, I created H-Ideas. It has been a busy, productive year and I would like to thank you for your time, attention and most of all for the trust you have placed in me. Indeed, the most gratifying aspect of this first year is the openness and depth of discussions I have had…
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PRESS RELEASE Geneva, Switzerland – [July 1st, 2020] H-Ideas has signed the Principles for Responsible Investment (PRI), making it the first European strategic financial marketing consultancy to become a signatory of the world’s leading proponent of responsible investment, supported by the United Nations. Jean-François Hirschel, Founder and CEO of H-Ideas declares: « The recent pandemic…
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PRESS RELEASE Thierry Goudin (based in Paris) joins H-Ideas’ team of experts Geneva, Switzerland – [26 February 2020] Jean-François Hirschel, Founder and CEO of the strategic financial marketing consultancy H-Ideas announces today the strengthening of the company’s network of experts with the arrival of Thierry Goudin. Thierry Goudin, based in Paris, France, brings 20 years’…
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Interview, 20th November 2022 fundplat.com Jean-François Hirschel, CEO & Founder, H-Ideas S.A., Geneva Mr. Hirschel, you are one of the well-known marketing specialists in the financial centre of Geneva and in the whole of French-speaking Switzerland. Can you say a few words about your career? My entire professional life has been in the financial sector. Before…
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An article from Finews.ch to discover here: https://www.finews.ch/news/banken/32414-jean-francois-hirschel-marketing-fonds-emotionen-luxus-jargon or read below (English translation): “Investment jargon does not trigger emotion” 05 July 2018 – by Samuel Gerber Jean-François Hirschel led the marketing for a Swiss fund manager for many years. Now he has set-up his own consultancy and explains to finews.ch why the industry does not…
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I recently attended a conference on ESG. I was impressed by the passion, expertise, and commitment of the speakers. However, I was disturbed by the extent to which they made themselves unapproachable: an endless succession of jargon, acronyms, United Nations Sustainable Development Goals presented with their numbers, assuming that the audience knew the corresponding theme…
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