Most industries have their own codes, habits and language. A successful marketing approach in any of them must take full account of these particularities. Financial management is an example and the focus of this discussion. In fact, the work is twice as hard because the marketing effort must take place at two levels: inside the…
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Interview, 20th November 2022 fundplat.com Jean-François Hirschel, CEO & Founder, H-Ideas S.A., Geneva Mr. Hirschel, you are one of the well-known marketing specialists in the financial centre of Geneva and in the whole of French-speaking Switzerland. Can you say a few words about your career? My entire professional life has been in the financial sector. Before…
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PRESS RELEASE Thierry Goudin (based in Paris) joins H-Ideas’ team of experts Geneva, Switzerland – [26 February 2020] Jean-François Hirschel, Founder and CEO of the strategic financial marketing consultancy H-Ideas announces today the strengthening of the company’s network of experts with the arrival of Thierry Goudin. Thierry Goudin, based in Paris, France, brings 20 years’…
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PRESS RELEASE Geneva, Switzerland – [July 1st, 2020] H-Ideas has signed the Principles for Responsible Investment (PRI), making it the first European strategic financial marketing consultancy to become a signatory of the world’s leading proponent of responsible investment, supported by the United Nations. Jean-François Hirschel, Founder and CEO of H-Ideas declares: « The recent pandemic…
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One year ago, I created H-Ideas. It has been a busy, productive year and I would like to thank you for your time, attention and most of all for the trust you have placed in me. Indeed, the most gratifying aspect of this first year is the openness and depth of discussions I have had…
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H-Ideas is proud to join the network of respected members of Swiss Sustainable Finance and Sustainable Finance Geneva to collectively invent the future of finance, build the bridges with the numerous stake holders to build a sustainable future and promote Switzerland and Geneva as centers of expertise for responsible finance at the service of a prosperous and sustainable world.
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A talent to smoothly convince people, coordinate teams to reach common goals, a skilled presenter and native English speaker, Eric can:
