Swiss private banks must compete on identity, not just reputation
With tradition no longer enough to secure loyalty or growth, Swiss private banks are turning to brand identity as a key driver of long-term performance.
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Using AI to compare the brands of 600 asset managers: lessons from the trenches
If one of your New Year’s resolutions is to finally put AI to work for your business, let me share a few lessons from my own experience. I hope they will prove useful. One important caveat: I am a marketing professional using AI, not an AI specialist. So, this is a practitioner’s point of view.…
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Identity: The overlooked key to asset management’s future
The global asset management industry is being roiled by profound changes on multiple fronts. Market volatility has spiked in recent years amid economic uncertainty, while geopolitical instability – from trade tensions to regional conflicts – adds further unpredictability. Asset managers also grapple with generational shifts as younger investors (and employees) demand more purpose-driven, tech-savvy financial…
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Will ChatGPT replace the fund selectors?
This article published on Informa Connect summarises the thoughts of the panel held during the last IMpower FundForum with Amparo Sampedro from Generali Investments, Laurent H. Auchlin from Anglo-Swiss Advisors and Pierre Bonart, CFA, CAIA from Edmond de Rothschild.
Discover the article: Will ChatGPT replace the fund selectors? Fund buyers speak out!
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Pictet Clinches Top Spot, Surpassing UBS Asset Management
In this article finews presents and comments on the results of the 2025 edition of the Responsible Investment Brand Index (RIBITM). It focuses on the changes in the rankings in the Swiss asset management industry.
To learn more: https://www.finews.com/news/english-news/67141-ribi-index-2025-ubs-am-pictet-jean-francois-hirschel-markus-kramer
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US asset manager enters top 10 for ESG legitimacy
In this article, Olivia Bybel and Joseph Eden present and comment on the results of the 2025 edition of the Responsible Investment Brand Index (RIBITM). In particular, they highlight the developments and discrepancies in different parts of the world.
To learn more: https://citywire.com/selector/news/us-asset-manager-enters-top-10-for-esg-legitimacy/a2463471
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