Many successful institutional asset managers are asking themselves whether they should add retail distribution to their armouries. If they take the decision to go into retail, how should they approach the critical challenges of identifying the right distribution channels; establishing the right operational structure for retail sales and anticipating retail market trends? Why expand into…
Citywire comments on the launch of the H&K Responsible Investment Brand Index. Read the article
Discover the new index, Hirschel & Kramer Responsible Investment Brand Index, the first of its kind. It reviews all European asset managers among the 400 largest worldwide asset managers, with a view to evaluate how actual commitment to Responsible Investment connects with the brand architecture. To learn more: www.ri-brandindex.org
One year ago, I created H-Ideas. It has been a busy, productive year and I would like to thank you for your time, attention and most of all for the trust you have placed in me. Indeed, the most gratifying aspect of this first year is the openness and depth of discussions I have had…
An article from Finews.ch to discover here: https://www.finews.ch/news/banken/32414-jean-francois-hirschel-marketing-fonds-emotionen-luxus-jargon or read below (English translation): “Investment jargon does not trigger emotion” 05 July 2018 – by Samuel Gerber Jean-François Hirschel led the marketing for a Swiss fund manager for many years. Now he has set-up his own consultancy and explains to finews.ch why the industry does not…
The challenge was monumental. Others might have simply given up. Not Beethoven. Instead he clenched the rod between his teeth so that when he pressed down hard on the piano keys he could feel a faint vibration. Guided by these vibrations and a vision of what he alone could offer his audience, Beethoven persevered. His…
A talent to smoothly convince people, coordinate teams to reach common goals, a skilled presenter and native English speaker, Eric can:
